Voltas and Voltas Beko, collectively showcase their range of air conditioning and cooling products, along with their latest range of home appliances at the new brand shop.
The brand store features a well-designed and visually appealing display of new range of Voltas and Voltas Beko’ products, comprising air conditioners, air coolers, commercial refrigerators, water dispensers, water coolers, refrigerators, washing machines, microwaves and dishwashers. The Brand Shop is being launched to meet the expectations of consumers from a growing city like Visakhapatnam with technologically advanced products of Voltas and Voltas Beko.
Pradeep Bakshi, Managing Director & CEO, Voltas said, “We are delighted to announce the launch of our brand shop. Customer centricity is at the core of all our offerings and Voltas Beko has been built on the same principles. These brand shops will continue to provide our esteemed customers technologically advanced, relevant and environment friendly products at attractive prices. Voltas is the No 1 AC brand with over 25 per cent market share, having a sizable lead over its nearest competitor. We aim to make Voltas Beko a market leader in the white goods space.”
The Voltas 2019 AC product range includes over 100 SKUs, with 46 SKUs in inverter ACs, besides cassette and tower ACs. This year, the company has also launched India’s first Adjustable Inverter AC range, which comes with the proposition of ’Flexible Air Conditioning’, besides a unique range of Wi-Fi enabled ACs which can be voice controlled through Alexa. In the Voltas Fresh Air Coolers range, the Company has launched 39 new SKUs with unique features like Smart Humidity Controller under various sub-categories such as Personal, Window, Tower and Desert Air Coolers.
