At the start of June, Cho visited Saudi Arabia, where he first toured the exhibition hall in Riyadh showcasing the NEOM City Project…

Since being appointed to the role of LG CEO, William Cho has made changes internally and on the company’s business portfolio. He has taken time to visit LG local offices and production sites in person around the globe.

LG’s Indian subsidiary, celebrating its 26th anniversary this year, has achieved a dominant position in the Indian market by strengthening its infrastructure – establishing a locally-complete business that encompasses sales and production subsidiaries and R&D centers.

In India, Cho visited LG brand stores, R&D centers and home appliance and TV production lines, witnessing local operations in action and learning about the strategies the subsidiary is employing to boost business competitiveness and secure future growth engines.

Cho’s first stop was the New Delhi sales subsidiary, where he spoke with key staff members about new business opportunities, such as electric vehicle charging solutions and EduTech utilizing digital whiteboard and IT solutions.

Commenting on their India-specific plans, Cho said, “In India, which boasts a large market and considerable growth potential, the company will build on its No. 1 market  share and strategically develop future businesses.”

Speaking with local personnel, CEO Cho also stressed the importance of the brand’s growth in online commerce.

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