Rendering of the finished new factory, Nidec Electric Motor Serbia...

Nidec Corporation has decided to open new factories in the city of Novi Sad in the Republic of Serbia (‘Serbia’). In this connection, the company held an event to announce the launch of business in the country. At the event, held at the office of President of Serbia, and attended by President Aleksandar Vučić, Mayor Milos Vucevic of Novi Sad, and Japanese Ambassador to Serbia Takahiko Katsumata, among others, the company announced its plan to launch business in Serbia.

On April 08, the company held a ceremony to open a new business office in Novi Sad to start preparations to start up the factories in full scale. On the same day, the company completed the execution of a strategic alliance agreement with the University of Novi Sad, to actively engage in, among other activities, technological exchanges via industry-academia partnerships.

In Europe, where environmental regulations and major countries’ automobile CO2 emission regulations are becoming increasingly stricter, demand is expanding for automotive motors and related products, and for high-efficiency brushless DC motors for home appliance businesses.

Under such circumstances, to build an efficient system to supply the aforementioned and other products in Europe, the company plans to open new factories in Serbia: (i) to consolidate the Nidec Group’s production activities in East European region, and (ii) for Nidec’s Automotive Motor & Electronic Control Business Unit and group companies to launch multiple businesses in the future.

Leave a Reply